A med spa loyalty program that brings patients back to you
A med spa loyalty program in an app that opens into your med spa: points, memberships and referral rewards. Patients keep the manufacturer points they already collect, and the reason to rebook belongs to you.
What you get
Built for med spas
Your own iOS and Android app, listed in the stores under your practice's name and published under your Apple developer account.
Points on what people spend on treatments, at a higher rate for members, turned into wallet credit they spend in the app.
Monthly credits, included treatments and member pricing, bought and renewed in the app.
Book, earn and redeem in one app, or switch Velarya booking off and keep the scheduler you use today.
Both people are rewarded when a friend joins, under activation rules you set, such as a first paid treatment or joining a membership.
QR check-in points
Staff scan the code in the app with any phone or tablet, and the visit earns points.
Sign-up bonus and birthday gift
Points, credit or a free treatment when someone joins, and a birthday gift you can target.
HIPAA-ready, with a signed BAA
Sensitive personal data is encrypted and access-logged, and Velarya signs a Business Associate Agreement with every practice.
The app
Book, earn and redeem in one app
Patients book, collect points, check in with a QR code and spend their wallet credit in one app. On every plan that is the Velarya app on the App Store and Google Play, styled in your colors. On the Branded and Connected plans it is your own app, listed in both stores under your name.
About your own appThe dashboard
See the program from your side
Check-ins, membership plans, member wallets and messages, on a sample practice. Start the tour to open the dashboard your team would use.
Sample practice
A sample practice. Every name, member and number in it is made up.
- The program at a glanceToday's revenue, bookings, check-ins and new members, the moment you log in.
- Check-insEvery QR check-in and the points it earned, member by member.
- Membership plansSet what a plan costs, the monthly credits and treatments it includes, and the member price.
- Members and walletsEach member's plan, points and wallet balance on one profile.
- Bookings from the appWhen booking is on, appointments made in the app land on one calendar.
Tell us about your practice
Thirty minutes with someone who will give you a straight answer on how the program fits beside the software you already run. The questions at the end of the form save us both the first half of that call.
- See the app in your practice's colors, not on a slide.
- Walk through the points, referral and membership setup your patients would use.
- Get the plan and pricing for your number of locations.
Velarya is a patient loyalty platform for med spas. Patients earn points on what they spend on treatments, buy memberships, refer friends and book, all in one app that opens into your med spa, and they turn their points into wallet credit they spend with you. Your EMR or practice software keeps the chart. Velarya is what your patients keep on their phone.
Keep the Allē points. Own the patient relationship.
Many of your injectable patients already collect manufacturer points. Allē, ASPIRE Galderma Rewards, Xperience+ and Evolus Rewards are funded by the companies that make the products, and each one runs a single brand-owned app or portal across every practice that takes part. Those programs keep working exactly as they do today.
A program of your own does a different job. It rewards patients for coming back to your med spa, whatever brand the treatment uses, and the credit they build up is spent with you. When a patient opens the app to check a balance, it is your name, your menu and your next opening they see.
| Manufacturer programs | Your program in Velarya | |
|---|---|---|
| Who pays for the reward | The manufacturer | Your med spa |
| What earns | The manufacturer's eligible products, under its own terms | What patients spend with you on treatments, plus check-ins, referrals, a sign-up bonus and a birthday gift |
| Where the reward is spent | Wherever the manufacturer's terms allow | At your med spa, as wallet credit in the app |
| Whose app it lives in | The manufacturer's | The Velarya app in your colors, or your own app |
| Who sets the rules | The manufacturer | You |
Manufacturer program details come from each program’s App Store listing, and for Evolus Rewards from its consumer page at evolus.com/consumer-rewards, read September 22, 2026. Our guide to manufacturer loyalty programs reads their published earning rules, expiry clocks and caps in full.
What patients earn, and what they spend it on
Med spa patients come back on a rhythm: an injectable appointment every few months, a facial or peel in between, a body treatment before an event. A med spa rewards program in Velarya rewards each of those visits the same way.
- Points on spend. Patients earn on what they spend on treatments, at the rate you set per dollar. Members earn at their plan’s higher rate.
- Check-ins. The patient shows a QR code in the app and staff scan it with any phone or tablet, so showing up earns points too.
- Sign-up bonus and birthday gift. Points, credit or a free treatment when a patient joins, and a birthday gift you can aim at everyone, at members, at recent visitors or at your top spenders.
- Referrals. Both people are rewarded when a friend joins and meets the rule you set, such as a first paid treatment.
Points turn into wallet credit in the app, and the credit pays for treatments and memberships at checkout. The loyalty program page covers every setting.
Memberships for your regulars
A membership turns a patient’s routine into a plan. Each billing cycle can carry wallet credit, included treatments that arrive in the app as vouchers, and member pricing on the rest of your menu. Patients buy and use their membership in the app, and cancel there if you allow it. Billing runs through your own Stripe account, and Velarya sends the welcome, renewal and unused-benefit reminders for you. The membership page shows how plans are set up.
Med spa marketing that brings patients back
Most med spa marketing goes toward finding new patients. Velarya covers the ones who already know you: referral rewards for both people, birthday gifts, promo codes that work in the app, on the web and at the front desk, and points that give a patient a reason to rebook. Reminders and program notifications go out by push notification and email. It fits the treatments patients repeat:
- Laser hair removal marketing. A course is spaced weeks apart, so the reason to book the next session has to arrive between visits. Points on every session, appointment reminders with booking on and a referral reward for a friend keep the course on the calendar.
- HydraFacial marketing. Facials are a membership story. A plan can include a facial each cycle that arrives in the app, with member pricing on add-ons, and Velarya reminds the member when it is still unclaimed.
Med spa software for the booking and client side
Velarya gives your med spa a booking calendar, a front desk board for today’s appointments, client profiles with points, wallet balance and plan on one screen, the client app and payments that settle in your own Stripe account. Run all of it in Velarya, or switch booking off and keep the system you use now. The program, the memberships and the app work the same either way.
Your med spa app, in your colors or under your name
From day one your patients can use the Velarya app, which is on the App Store and Google Play: they find your med spa once, and the app then shows your colors. On the Branded and Connected plans we build your own app and publish it under your med spa’s name, from your own Apple developer account. The loyalty program, the memberships and booking work the same in both.
HIPAA and a signed BAA
Whether HIPAA applies depends on whether your med spa is a covered entity, and cash-pay med spas often fall outside it. Our guide to whether your med spa is a HIPAA covered entity walks through the test. Velarya signs a Business Associate Agreement with every practice either way, because a loyalty program knows who your patients are and what they buy. The detail is on our security page.
To see the program from the patient’s side and from your team’s, book a demo.
Frequently asked questions
Can patients keep earning Allē points?
Yes. Allē, ASPIRE and the other manufacturer programs run in their own apps under their own terms, and Velarya leaves them as they are. Your Velarya program sits beside them and rewards patients for coming back to your med spa, with wallet credit they spend with you.
What do patients earn points on?
On what they spend on treatments, at a points-per-dollar rate you set, with a higher rate for members. You can add points for QR check-ins, a sign-up bonus, a birthday gift and referral rewards for both people. Points turn into wallet credit that patients spend in the app on treatments and memberships.
Is Velarya an EMR?
While Velarya is primarily a patient loyalty platform, it also has charting built in: visit notes, chart templates, signed charts with review and amendments, intake and consent forms, before-and-after photos, medical alerts and lot-tracked products, with patient data encrypted, access limited by role and logged, and a signed Business Associate Agreement. So your med spa can run Velarya as its primary EMR if it needs to, or keep the EMR it has and run Velarya beside it, as the app where your patients book, earn and redeem, under your med spa's name if you want.
Do I get my own app?
On the Branded and Connected plans, yes. We build your own iOS and Android app and publish it under your med spa's name, from your own Apple developer account, which you keep. On every plan, patients can use the Velarya app from the App Store and Google Play, in your colors once they find your med spa.
Can we keep the booking system we use now?
Yes. Switch Velarya booking off and the app becomes a place to buy treatments and collect rewards, and patients book with you by phone or WhatsApp. They earn points on what they buy in the app and when staff scan their check-in code. Leave booking on and they book, earn and redeem in one app.
Does a med spa loyalty program need a BAA?
It depends on whether your med spa is a HIPAA covered entity, and cash-pay med spas often are not. Velarya signs a Business Associate Agreement with every practice either way, because a loyalty program knows who your patients are and what they buy.
What is the best med spa software for keeping patients coming back?
The best option for retention is the one patients use between visits. Look for an app patients keep, points on treatments, memberships and referral rewards in one place, and a booking calendar you can switch off if you already have one you like. Velarya puts all of that in one app that opens into your med spa.
Is Velarya med spa management software?
For the booking and client side of your business, yes. Velarya gives your med spa a booking calendar, a front desk board, client profiles, the client app and payments, with loyalty and memberships built in. If your team already runs medical spa management software, switch Velarya booking off and the app and the program run beside it.
Is there a facial app for med spa clients?
Yes. The Velarya app is the facial app and med spa app clients keep on their phone: they earn points on a facial, see their membership and spend their wallet credit with you, and with Velarya booking on they book there too. It is on the App Store and Google Play, in your colors once clients find your med spa.
Does this work for a beauty clinic as well as a med spa?
Yes. As beauty clinic software, Velarya does the same job for any clinic that sells treatments and wants clients to return: the app, points, memberships, referral rewards and booking, set up with your clinic's name and treatment menu.